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Creating Social Impact With Social Media Data
... organizations with low-fee access to a library of social media data. Founded in 2007,
is a social media analytics company that’s most commonly used by brands and...
Read more at Forbes
5 Social Media Marketing Myths Debunked
John Donnelly, senior vice president of global sales and marketing at social intelligence company
. “Relating to your social audience can be the difference between a brand's...
Read more at DMNews
Pew Research Center
Forecasting hits by taking the web's temperature
... array of social-media information is collected by one of United Talent's corporate clients,
, a Boston analytics firm that uses monitoring technology invented at Harvard. "My...
Read more at Honolulu Star-Advertiser
Sony Pictures Entertainment
3 Public Relations Lessons Everyone Must Read
... clog their literary arteries. Let’s take a look at the Uber sentiment analysis from
over the last week. It’s not as bad as one would expect given all of the bad...
Read more at Forbes
5 Lessons Learned From the Patriots Twitter 'N-Wo...
I researched the �millions� of racist Bruins tweets last spring, with some help from our pals at
, I didn�t care to know about the handful of people behind them beyond whatever...
Read more at Boston Globe
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