Droga5

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14h
AdWeek
Droga5 Brought Some Wild Tech Bells and Whistles to This Interactive Hennessy Sitetrying to communicate. This is especially true of well-crafted products, whose
Droga5 Brought Some Wild Tech Bells and Whistles to This Interactive Hennessy Site
AdWeek / Posted 14 hours ago
trying to communicate. This is especially true of well-crafted products, whose advertising had better be well-crafted, too. Droga5 takes that idea to impressive lengths with a new interactive site for Hennessy V.S.O.P Privilège (the agency's first... Read more
2d
AdWeek
14 Top Creatives Reveal Their Favorite Ads From Cannes and Beyondand what they admire about their competitors. Below, check out those creative c
14 Top Creatives Reveal Their Favorite Ads From Cannes and Beyond
AdWeek / Posted 2 days ago
and what they admire about their competitors. Below, check out those creative chats featuring execs from Barton F. Graf, Droga5, FCB, Leo Burnett and more. Ted Royer, Chief Creative Officer Adweek responsive video player used on /video. Laura... Read more
2d
AdWeek
The World's 24 Best Commercials of 2015-2016adam&eveDDB London Production Company: Blink Productions London / Cain & Abel
The World's 24 Best Commercials of 2015-2016
AdWeek / Posted 2 days ago
adam&eveDDB London Production Company: Blink Productions London / Cain & Abel London / The Mill London Agency: Droga5 New York Production Company: Epoch Films New York (Also won a gold in Film and two golds in Film Craft) Agency:... Read more
3d
AdWeek
New York's Droga5, Grey and McCann All Crushed Cannes With More Than 20 Lions Eachto be a New York agency at the Cannes Lions International Festival of Creativit
New York's Droga5, Grey and McCann All Crushed Cannes With More Than 20 Lions Each
AdWeek / Posted 3 days ago
to be a New York agency at the Cannes Lions International Festival of Creativity with McCann New York, Grey New York and Droga5 all scoring some serious hardware in 2016. Droga5 finished out the week with a total of 23 awards: one Grand Prix, 9... Read more
5d
AdWeek
Harvey Nichols and Under Armour Take Top Film Lions at Cannes"Shoplifters" spot for Harvey Nichols won the Film Grand Prix at the Cannes Lio
Harvey Nichols and Under Armour Take Top Film Lions at Cannes
AdWeek / Posted 5 days ago
"Shoplifters" spot for Harvey Nichols won the Film Grand Prix at the Cannes Lions festival here tonight, while Droga5's "Rule Yourself: Michael Phelps" for Under Armour took the same prize in Film Craft. Film Lions jury president Joe... Read more
2 related stories
5d
AdWeek
REI's Anti-Black Friday Campaign #OptOutside Wins the Titanium Grand Prix at Cannesjury members suggested that the judges focused on the successful execution of c
REI's Anti-Black Friday Campaign #OptOutside Wins the Titanium Grand Prix at Cannes
AdWeek / Posted 5 days ago
jury members suggested that the judges focused on the successful execution of creative concepts in making their decision. Droga5 London chief creative officer David Kobulz told reporters that the year's best work involved "good ideas executed to... Read more
6d
AdWeek
The New York Times VR Film 'The Displaced' Wins the Lions Entertainment Grand PrixEdelman Los Angeles Production Company: Edelman Los Angeles Under Armour, Und
The New York Times VR Film 'The Displaced' Wins the Lions Entertainment Grand Prix
AdWeek / Posted 6 days ago
Edelman Los Angeles Production Company: Edelman Los Angeles Under Armour, Under Armour Game Changer Entrant Company: Droga5 New York Production Company: The Mill New York Adult Swim, Rick and Morty Rickstaverse Entrant Company: Carrot... Read more
2 related stories
6d
Billboard
Beyonce's 'Formation' Music Video Wins Grand Prix at Inaugural Cannes Lions Entertainment for Music Awardsa Cannes Lions Grand Prix under their belt: in 2011, Jay Z took home two -- fro
Beyonce's 'Formation' Music Video Wins Grand Prix at Inaugural Cannes Lions Entertainment for Music Awards
Billboard / Posted 6 days ago
a Cannes Lions Grand Prix under their belt: in 2011, Jay Z took home two -- from the Integrated and Outdoor Lions -- for Droga5 and Bing’s “Decoded” campaign, which hid all 320 pages of Jay Z’s autobiography in 13 cities across the globe. Though... Read more
2 related stories
6d
AdWeek
Tribeca Film Festival Chief Could See Cannes Ad and Film Galas Coming Togetherup with Tribeca Enterprises CEO Andrew Essex. Essex took that executive post i
Tribeca Film Festival Chief Could See Cannes Ad and Film Galas Coming Together
AdWeek / Posted 6 days ago
up with Tribeca Enterprises CEO Andrew Essex. Essex took that executive post in January, about six months after leaving Droga5, where he had been the founding CEO since 2006. If anyone would have a good take on the convergence of art and ads,... Read more
7d
AdWeek
How Under Armour's Great Michael Phelps Ad Evolved Into a Pared-Down MasterpieceCANNES, France—Everyone loves the spare, haunting beauty of Droga5's Michael Ph
How Under Armour's Great Michael Phelps Ad Evolved Into a Pared-Down Masterpiece
AdWeek / Posted 7 days ago
CANNES, France—Everyone loves the spare, haunting beauty of Droga5's Michael Phelps ad for Under Armour, a strong contender for Film Lions here at the Cannes Lions festival. But originally the commercial was going to have a lot more copy. Droga5's... Read more
7d
Business Wire
CORRECTING and REPLACING 72andSunny Recruits Global Strategist and Former Droga5 CEO Sudeep Gohilindustry, being a founding partner at healthcare startup, Tyde, after serving a
CORRECTING and REPLACING 72andSunny Recruits Global Strategist and Former Droga5 CEO Sudeep Gohil
Business Wire / Posted 7 days ago
industry, being a founding partner at healthcare startup, Tyde, after serving as CEO and one of the founding partners of Droga5, Sydney. (Instead of: Throughout his career, Sudeep has worked in and outside of the advertising industry, previously... Read more
7d
Quartz
Stephen Curry’s maligned “middle-aged dad” sneakers have been great for Under Armourto do in marketing… the worst thing in life is apathy; when no one cares if you
Stephen Curry’s maligned “middle-aged dad” sneakers have been great for Under Armour
Quartz / Posted 7 days ago
to do in marketing… the worst thing in life is apathy; when no one cares if you show up or not.” David Droga, founder of Droga5 ad agency, said Plank emailed him excitedly when the mockery started spreading across the internet. “[T]his is... Read more
8d
AdWeek
JWT's 'The Next Rembrandt' Wins Two Grand Prix at Cannes, in Cyber and Creative DataDevelopment's "Vacation Matchmaker" Bronze winners: • Ogilvy & Mather Chicago
JWT's 'The Next Rembrandt' Wins Two Grand Prix at Cannes, in Cyber and Creative Data
AdWeek / Posted 8 days ago
Development's "Vacation Matchmaker" Bronze winners: • Ogilvy & Mather Chicago for S.C. Johnson's "Museum of Feelings" • Droga5 New York for NRG Solar Forecast • R/GA New York for Focusmotion • J. Walter Thompson New York for Zyrtec's "Allergy... Read more
8d
AdWeek
A 'Wright Brothers Moment' for Mobile? NYT VR Wins a Grand Prix at CannesLos Angeles for Taco Bell's "Taco Emoji Engine"; and TBWA\Chiat\Day L.A. for Ai
A 'Wright Brothers Moment' for Mobile? NYT VR Wins a Grand Prix at Cannes
AdWeek / Posted 8 days ago
Los Angeles for Taco Bell's "Taco Emoji Engine"; and TBWA\Chiat\Day L.A. for Airbnb's #LiveInTheMovies. Winning single Bronze Lions were: Droga5 New York for Johnsonville's "Johnsonville Sausage Nonnas" and R/GA New York for Samsung's "Try on a Si... Read more
9d
Variety
Comcast Xfinity’s First Original Series Is a Marketing Campaign Masquerading as a SitcomIan Lithgow (“3rd Rock from the Sun”) and Deborah Craig (“The Blacklist”). The
Comcast Xfinity’s First Original Series Is a Marketing Campaign Masquerading as a Sitcom
Variety / Posted 9 days ago
Ian Lithgow (“3rd Rock from the Sun”) and Deborah Craig (“The Blacklist”). The show was created with advertising agency Droga5 in partnership with Merman X Pulse, a branded-content production joint venture between Pulse Films and Merman. “There... Read more
9d
AdWeek
adam&eveDDB Wins Creative Effectiveness Grand Prix at Cannes for 'Monty the Penguin'year included four U.S. agencies. Widen + Kennedy Portland scored a Gold Lion
adam&eveDDB Wins Creative Effectiveness Grand Prix at Cannes for 'Monty the Penguin'
AdWeek / Posted 9 days ago
year included four U.S. agencies. Widen + Kennedy Portland scored a Gold Lion for its "Smellcome to Manhood" campaign. Droga5 New York won a Silver Lion for its work on the Under Armour "I Will What I Want" campaign. Two U.S. agencies won... Read more
9d
AdWeek
84.Paris Wins Inaugural Digital Craft Grand Prix at Cannes for Music Label's Retrospectivefor Gatorade's "The Super Bowl Dunk," and a third for the Tennessee Department
84.Paris Wins Inaugural Digital Craft Grand Prix at Cannes for Music Label's Retrospective
AdWeek / Posted 9 days ago
for Gatorade's "The Super Bowl Dunk," and a third for the Tennessee Department of Tourism's "Vacation Matchmaker." Single bronze winners were Droga5 New York for Under Armour's "Slay Your Next Giant"; and Deutsch Los Angeles for "Taco Emoji Eng... Read more
9d
AdWeek
Facebook and Instagram Are Getting New Collaboration Tools to Build Better Mobile Adssolution for Facebook advertising and ad buying. Facebook sought the feedback
Facebook and Instagram Are Getting New Collaboration Tools to Build Better Mobile Ads
AdWeek / Posted 9 days ago
solution for Facebook advertising and ad buying. Facebook sought the feedback of 11 agencies, such as BBDO, BBH, R/GA, Droga5, Grey, McCannn and Oglivy, to build Creative Shop. "BBDO and R/GA have been testing for the last month or so," D'Arcy... Read more
9d
Business Wire
Xfinity Launches Original Webisode Series, Glued, in Partnership with Sharon Horgantelevision shows change the way they act and interact with each other. The show
Xfinity Launches Original Webisode Series, Glued, in Partnership with Sharon Horgan
Business Wire / Posted 9 days ago
television shows change the way they act and interact with each other. The show was created with advertising agency Droga5 in partnership with Merman X Pulse. Starring John Ross Bowie (Big Bang Theory) and Jamie Denbo (Orange is the New... Read more
10d
AdWeek
Promo Jury at Cannes Gives Grand Prix to the Greatest Anti-Promotion of All Timewon bronze: Grey San Francisco for Norton By Symantec; Goodby Silverstein & Par
Promo Jury at Cannes Gives Grand Prix to the Greatest Anti-Promotion of All Time
AdWeek / Posted 10 days ago
won bronze: Grey San Francisco for Norton By Symantec; Goodby Silverstein & Partners San Francisco for Sonic Drive-In; Droga5 New York for Under Armour; We Believers New York for Saltwater Brewery; The Martin Agency Richmond for Geico; Grey New... Read more
2 related stories
10d
Business Wire
72andSunny Recruits Global Strategist and Former Droga5 CEO Sudeep Gohilhaving been a founding partner at healthcare startup, Tyde, after serving as CE
72andSunny Recruits Global Strategist and Former Droga5 CEO Sudeep Gohil
Business Wire / Posted 10 days ago
having been a founding partner at healthcare startup, Tyde, after serving as CEO and one of the founding partners of Droga5, Sydney. Sudeep also formerly led the strategy department of Wieden+Kennedy Portland while his early career experience... Read more
10d
Billboard
Cannes Lions Doubles Down on Music Business for Its 73rd Yearadvertising industry. Whether it's been Jay Z and Bing's global scavenger hunt
Cannes Lions Doubles Down on Music Business for Its 73rd Year
Billboard / Posted 10 days ago
advertising industry. Whether it's been Jay Z and Bing's global scavenger hunt to promote the rapper's biography Decoded (Droga5 took home the Integrated Grand Prix and Titanium Lion for the project in 2011), Chipotle's "The Scarecrow," built... Read more
10d
AdWeek
Marketers Are Slowly Experimenting With Audio in Their Snapchat and Facebook Videoscan be understood without sound, as more clips that play automatically (and sil
Marketers Are Slowly Experimenting With Audio in Their Snapchat and Facebook Videos
AdWeek / Posted 10 days ago
can be understood without sound, as more clips that play automatically (and silently) when users scroll fill news feeds. Droga5, for one, says that up to 95 percent of its ads are viewed without audio, so like other agencies, it's experimenting... Read more
10d
Fast Company Magazine
Beyoncé, Inc: How Airbnb, Warby Parker, And Others Are Finding Inspiration In Lemonadeto a general sense that Target is a progressive brand worth patronizing. Harry
Beyoncé, Inc: How Airbnb, Warby Parker, And Others Are Finding Inspiration In Lemonade
Fast Company Magazine / Posted 10 days ago
to a general sense that Target is a progressive brand worth patronizing. Harry Román-Torres, cohead of strategy at Droga5—which recently produced a campaign for Honey Maid that celebrated families of diverse ethnicities and sexual... Read more
14d
AdWeek
4 Agency Veterans Tell You What to Do, and What Not to Do, in Cannesexperienced its particular whirlwind of work and fun before. So we asked four e
4 Agency Veterans Tell You What to Do, and What Not to Do, in Cannes
AdWeek / Posted 14 days ago
experienced its particular whirlwind of work and fun before. So we asked four execs who've got it mastered—Jonny Bauer of Droga5, Leslie Sims of Y&R, Ed Brojerdi of KBS and Christoph Becker of gyro—to give advice to newbies. What should you do... Read more
17d
AdWeek
Droga5's First Work for HBO Is This Byzantine Instagram Contest for Hard-Core FansSilicon Valley and Last Week Tonight with John Oliver? HBO tests the depths of
Droga5's First Work for HBO Is This Byzantine Instagram Contest for Hard-Core Fans
AdWeek / Posted 17 days ago
Silicon Valley and Last Week Tonight with John Oliver? HBO tests the depths of your nerd knowledge in a new campaign from Droga5—the agency's first work for the paid cable network—that sends you down a rabbit hole on Instagram, where you answer... Read more
18d
AdWeek
25 Campaigns That Will Win Lions in Cannesof impacts in real time, relaying data to doctors, referees and coaches, while
25 Campaigns That Will Win Lions in Cannes
AdWeek / Posted 18 days ago
of impacts in real time, relaying data to doctors, referees and coaches, while LED lights indicate the severity of a hit. Droga5, New York Impeccable craft and a compelling story of an aging hero's last stand made Under Armour's Michael Phelps... Read more
21d
The Hollywood Reporter
Atom Factory's Troy Carter on Diversity in Startups: "The VC World Is Stacked Against Minority Entrepreneurs"Aaron Walton and Thas Naseemudeen of digital agencies Walton Isaacson and Omele
Atom Factory's Troy Carter on Diversity in Startups: "The VC World Is Stacked Against Minority Entrepreneurs"
The Hollywood Reporter / Posted 21 days ago
Aaron Walton and Thas Naseemudeen of digital agencies Walton Isaacson and Omelet, respectively, and Sudeep Gohil, former Droga5 exec and founder of startup Tyde. The summit is the latest of several diversity-related events that CAA has presented... Read more
24d
Post Magazine
Editor Georgia Dodson joins Wax in NYCShe brings a heartfelt and passionate docu-style editing style to the studio.
Editor Georgia Dodson joins Wax in NYC
Post Magazine / Posted 24 days ago
She brings a heartfelt and passionate docu-style editing style to the studio. Dodson collaborated with Everynone and Droga5 on Prudential's Day One Stories, which won a Gold Lion at the 2012 Cannes Film Festival. This led to her cutting other... Read more

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