Livestock Australia

Latest articles

1d
Weekly Times
Lambs lot to be redefinedto allow greater funding for the body so there is less reliance on state farmin
Weekly Times / Posted yesterday
to allow greater funding for the body so there is less reliance on state farming organisation funding, and to ensure producer representation is governed appropriately.” The SCA’s oversight relationship with Meat and Livestock Australia will contin... Read more
1d
Mumbrella
Does adland need collaboration to produce better work?with others as the success or downfall of creative campaigns. The makers of th
Mumbrella / Posted yesterday
with others as the success or downfall of creative campaigns. The makers of the controversial and well known Meat and Livestock Australia lamb ad, for example, often attribute the collaboration between One Green Bean, The Monkeys and UM to the... Read more
2d
Weekly Times
Sheepmeat market reporthas been the star performer this winter, with prices reaching a record high of
Weekly Times / Posted 2 days ago
has been the star performer this winter, with prices reaching a record high of 682c/kg carcass weight in June. Meat and Livestock Australia says the goat price indicator averaged 665c/kg that month, to outperform lamb for the first time. The... Read more
2d
Weekly Times
Beef market reportprocessors have been paying for tradeweight yearling steers compared to restock
Weekly Times / Posted 2 days ago
processors have been paying for tradeweight yearling steers compared to restockers also shows a wide disparity. Meat and Livestock Australia recently analysed the figures and said saleyard prices were being underpinned by producers rebuilding or... Read more
2d
Goondiwindi Argus
Battle lines drawn as single sheep RDC flaggedand sheep research and marketing bodies has been proposed as the rift between A
Goondiwindi Argus / Posted 2 days ago
and sheep research and marketing bodies has been proposed as the rift between Australian Wool Innovation (AWI) and Meat and Livestock Australia (MLA) widens. What appears to have triggered the public battle is polarising ideologies on animal... Read more
3d
Weekly Times
Senator slams Cattle Councilfor the next two years and ensuring agreement outcomes are to the benefit of pr
Weekly Times / Posted 3 days ago
for the next two years and ensuring agreement outcomes are to the benefit of producers.” At the same hearing, Meat and Livestock Australia boss Richard Norton was asked about what improvements had been made to reporting prices throughout the... Read more
3d
Weekly Times
A dry winter start, but good news still reignsyear to July, restocker lambs prices averaged 687c/kg — 144c/kg more than the s
Weekly Times / Posted 3 days ago
year to July, restocker lambs prices averaged 687c/kg — 144c/kg more than the same period last year, according to Meat and Livestock Australia. Trade lambs averaged 630c/kg nationally for the year to July, an increase of 77c/kg on the same time... Read more
3d
Weekly Times
US driving beef pricesCattle Indicator fell to 558.75c/kg on Monday. It now sits more than 160c/kg b
Weekly Times / Posted 3 days ago
Cattle Indicator fell to 558.75c/kg on Monday. It now sits more than 160c/kg below the same time last year, and Meat and Livestock Australia data intelligence manager Damon Holmes says while it will continue going down, export volumes were... Read more
8d
Mumbrella
The Monkeys Melbourne land Crownbet as second clientwill remain on Crownbet’s roster and continue working with the brand. Crownbet
Mumbrella / Posted 8 days ago
will remain on Crownbet’s roster and continue working with the brand. Crownbet and The Monkeys declined to comment. The Monkeys’ Sydney clients include: Meat and Livestock Australia, Telstra, Bingle, IGA, Blackmores, HCF, IGA, Qantas and Woolwort... Read more
9d
Weekly Times
Buyers’ market— 14 per cent — since the start of June. It is trading at 132c/kg, or 19 per ce
Weekly Times / Posted 9 days ago
— 14 per cent — since the start of June. It is trading at 132c/kg, or 19 per cent down on this time last year. Meat and Livestock Australia managing director Richard Norton said by selling “high-value beef across the world” Australian beef... Read more
9d
Weekly Times
Beef’s fall transcends seasonfigures for July are not yet available, but based on the indicator slaughter da
Weekly Times / Posted 9 days ago
figures for July are not yet available, but based on the indicator slaughter data published each week by Meat and Livestock Australia there were nearly 540,000 cattle processed in the eastern states during July. This was up 26 per cent or... Read more
9d
Weekly Times
We kid you notabove the benchmark trade lamb indicator’s $6.42/kg. “The good news is it hasn
Weekly Times / Posted 9 days ago
above the benchmark trade lamb indicator’s $6.42/kg. “The good news is it hasn’t been an overnight thing either,” Meat and Livestock Australia goat industry project manager Julie Petty says. “We’ve had steady growth in prices over the past two... Read more
9d
Australian Broadcasting Corporation
Italian wool processors frustrated with lack of progress to phase out mulesinghas shown a steady rise in interest for animal welfare. Lisa Sharp, chief of m
Australian Broadcasting Corporation / Posted 9 days ago
has shown a steady rise in interest for animal welfare. Lisa Sharp, chief of marketing and communication with Meat and Livestock Australia, said animal welfare was not just a concern for educated people in wealthy countries, but for people... Read more
10d
Weekly Times
Tallow trade Trumpedrenewable energy systems — to the US President’s policies “away from ­renewable
Weekly Times / Posted 10 days ago
renewable energy systems — to the US President’s policies “away from ­renewables” and “back to coal generation”. Meat and Livestock Australia figures show tallow prices have fallen from $1057 a tonne when Mr Trump took office in January to $677 a... Read more
10d
Weekly Times
Dry weather dampens sheep outlookSHEEP and lamb prices rebounded again this week, with Meat and Livestock Austra
Weekly Times / Posted 10 days ago
SHEEP and lamb prices rebounded again this week, with Meat and Livestock Australia forecasting further market uncertainty. Eastern states indicators rose between 7c/kg (for mutton) and 77c/kg for (restocker lambs) at yesterday’s close. MLA’s August... Read more
15d
Weekly Times
Tariff moves bring jitters to marketsimport tariff on beef from the United States beef has highlighted the importanc
Weekly Times / Posted 15 days ago
import tariff on beef from the United States beef has highlighted the importance of strong free-trade agreements. Meat and Livestock Australia managing director Richard Norton, who was a speaker at last week’s Red Meat Updates, said it was... Read more
15d
Mumbrella
Gum Gum makes new Australian appointmentsincluding Bauer Media and IDG, and works with leading media agencies and brands
Mumbrella / Posted 15 days ago
including Bauer Media and IDG, and works with leading media agencies and brands including Commonwealth Bank, eHarmony, LEGO, Meat and Livestock Australia, Microsoft, NIB, NT Tourism, PepsiCo, Taubmans and Volkswagen. From a company media... Read more
15d
Mumbrella
Campaign Review: The verdict on MLA Beef, Aldi, SCA and Tourism New ZealandBrand: Meat & Livestock Australia (MLA) Agency: The Monkeys MLA Beef launched
Mumbrella / Posted 15 days ago
Brand: Meat & Livestock Australia (MLA) Agency: The Monkeys MLA Beef launched its new beef campaign last month, promoting it as the greatest meat on earth. The campaign aims to position beef as the category leader and spark a more emotional... Read more
16d
Weekly Times
Bad feed doesn’t weigh upDr Howard said. “Is there a time to feed them more so they perform better?” D
Weekly Times / Posted 16 days ago
Dr Howard said. “Is there a time to feed them more so they perform better?” Dr Howard said the trial, funded by Meat and Livestock Australia and Agriculture Victoria, showed how important early nutrition was as the lightest mob “never made up the... Read more
16d
Weekly Times
Discounts as market easesthe same time, the number of lambs being sent into saleyards during July fell t
Weekly Times / Posted 16 days ago
the same time, the number of lambs being sent into saleyards during July fell to an average of 133,000 a week. Meat and Livestock Australia said it pointed to more lambs being sold direct, filling kill space and reducing bidding competition at... Read more
20d
Sun Star
The grass is greener on the other sidepromotion is presented by the Australian Trade and Investment Commission, the V
Sun Star / Posted 20 days ago
promotion is presented by the Australian Trade and Investment Commission, the Victorian State Government and Meat and Livestock Australia. Indulge in these Australian grassfed beef dishes at the three participating restaurants u... Read more
21d
The Border Mail
Animal welfare issue fightsheep is becoming difficult. It was so quiet out there in agri-politics land h
The Border Mail / Posted 21 days ago
sheep is becoming difficult. It was so quiet out there in agri-politics land however the dam has burst with Meat and Livestock Australia and Australian Wool Innovations leaders Norton and Merriman standing toe-to-toe over animal welfare... Read more
23d
Weekly Times
Beef processors hit by China banDepartment of Agriculture and the Australian Meat Industry Council. They have
Weekly Times / Posted 23 days ago
Department of Agriculture and the Australian Meat Industry Council. They have yet to respond. According to Meat and Livestock Australia, China was Australia’s fourth-largest beef market in the past financial year, receiving 97,492 tonnes... Read more
23d
Western Advocate
Nominations open soon to make a difference on councilthe drop in sales of about 10,000 cattle to Indonesia every month. Peter Dundo
Western Advocate / Posted 23 days ago
the drop in sales of about 10,000 cattle to Indonesia every month. Peter Dundon, who oversees this market for Meat and Livestock Australia comments, that the general live export trade is experiencing some of its toughest times on record. The... Read more
23d
Weekly Times
Struggling to find baseEYCI figures shows yearling heifers are keeping the average rate tracking below
Weekly Times / Posted 23 days ago
EYCI figures shows yearling heifers are keeping the average rate tracking below the benchmark of 600c/kg carcass. Meat and Livestock Australia released the following figures after Monday’s sale: On the export front, cows continued to hold their... Read more
25d
Daily Liberal
LAMB ROAST FACES CHOP - MEAT PRICES SET FOR HIKEan under supply of lambs at the saleyards prompting industry experts to predict
Daily Liberal / Posted 25 days ago
an under supply of lambs at the saleyards prompting industry experts to predict a price hike in coming months. A Meat and Livestock Australia spokesman said prices are likely to rise in the saleyards which will sting consumers at the shops. Dubbo... Read more
28d
Weekly Times
Fine times to continuethe demand pressure will come out of the market, potentially causing wool price
Weekly Times / Posted 28 days ago
the demand pressure will come out of the market, potentially causing wool prices to ease.” Rural Bank will host its annual rural luncheon for customers at Sheepvention on August 7, with special guest Meat and Livestock Australia chief Richard Nort... Read more
30d
Herald Sun
Beef prices on the way downexport demand and low slaughter rates all contributed to a major beef shortage
Herald Sun / Posted 30 days ago
export demand and low slaughter rates all contributed to a major beef shortage in the country. But according to Meat and Livestock Australia, we have turned a corner. “For the first time in three years, Australian cattle prices are now lower... Read more
3 related articles
30d
The Courier Mail
Beef prices on the way downexport demand and low slaughter rates all contributed to a major beef shortage
The Courier Mail / Posted 30 days ago
export demand and low slaughter rates all contributed to a major beef shortage in the country. But according to Meat and Livestock Australia, we have turned a corner. “For the first time in three years, Australian cattle prices are now lower... Read more
3 related articles
30d
Daily Telegraph
Beef prices on the way downexport demand and low slaughter rates all contributed to a major beef shortage
Daily Telegraph / Posted 30 days ago
export demand and low slaughter rates all contributed to a major beef shortage in the country. But according to Meat and Livestock Australia, we have turned a corner. “For the first time in three years, Australian cattle prices are now lower... Read more
3 related articles
30d
News.com.au
Beef prices on the way downan unlikely boost from rising beef prices. Here are the key numbers. Beef pric
News.com.au / Posted 30 days ago
an unlikely boost from rising beef prices. Here are the key numbers. Beef prices are heading south, according to Meat and Livestock Australia. CARNIVORES rejoice. Beef prices look to be finally heading south. Anyone who has bought a steak... Read more
3 related articles
30d
Weekly Times
Live export market stallsFremantle and remained in the Australian production system. This week Peter Du
Weekly Times / Posted 30 days ago
Fremantle and remained in the Australian production system. This week Peter Dundon, who oversees that market for Meat and Livestock Australia, described the general live export trade as “experiencing some of the toughest times on record’’. “The... Read more
1m
Weekly Times
Beef’s stellar run endshas passed for the cattle market, but the bust will not be too hard for produce
Weekly Times / Posted a month ago
has passed for the cattle market, but the bust will not be too hard for producers to swallow. That’s the view of Meat and Livestock Australia in its midyear cattle update, released this week. It predicts prices will continue to fall for the rest... Read more
m
Manila Standard Today
Rise of the happy cowsPastures; Abuela’s; Papa Diddi’s; Prime 101; and Vask Tapas Room. According to
Manila Standard Today / Posted 1 months ago
Pastures; Abuela’s; Papa Diddi’s; Prime 101; and Vask Tapas Room. According to Paul Perez, consultant of the Meat and Livestock Australia, every major premium restaurant in the country carries one or two cuts of Australian grass-fed... Read more
m
Manning River Times
From cattleyards to classroomsfarmer Greg Newell in the virtual classroom in the Australian Museum with a sch
Manning River Times / Posted 1 months ago
farmer Greg Newell in the virtual classroom in the Australian Museum with a school teacher. Photo: Fiona Young, Meat and Livestock Australia. “I walked out of there and I thought it was one of the best days of farming I’ve ever had in my life,”... Read more
m
Australian Broadcasting Corporation
Livestock drinking from 'sewers' causing disease, costing farmers cattle could put on between 15 and 28 per cent more weight over 12 months if th
Australian Broadcasting Corporation / Posted 1 months ago
cattle could put on between 15 and 28 per cent more weight over 12 months if they were drinking clean water. Meat and Livestock Australia told him contaminated water was responsible for about 20 endemic diseases in sheep and cattle and that... Read more
m
B&T
MLA Repositions Beef As A Symbol Of Greatness In New TVCs Via The MonkeysMeat and Livestock Australia (MLA) has announced a new brand platform for Aussi
B&T / Posted 1 months ago
Meat and Livestock Australia (MLA) has announced a new brand platform for Aussie beef that repositions it as ‘The Greatest Meat on Earth’. The new platform evolves from the previous ‘You’re Better on Beef’ platform by tapping into the latent... Read more
m
Mumbrella
Bill Lawry, Kate Ritchie and Leisel Jones star in MLA's new musical ad 'The Greatest Meat on Earth'The Monkeys and Meat & Livestock Australia (MLA) – who have created numerous la
Mumbrella / Posted 1 months ago
The Monkeys and Meat & Livestock Australia (MLA) – who have created numerous large-scale campaigns for lamb – have come together to promote beef as the greatest meat on earth. Andrew Howie, group marketing manager at MLA told Mumbrella beef’s... Read more

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