Robert McKee

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MumBRELLA
Storynomics: How corporate communication can benefit from the lessons of a film master In this opinion piece Julian Smith explores how the theories of one of the wo
Storynomics: How corporate communication can benefit from the lessons of a film master
MumBRELLA / Posted 18 hours ago
In this opinion piece Julian Smith explores how the theories of one of the world’s foremost story experts Robert McKee can contribute to corporate... Read more
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AllAfrica.com
Storytelling Is MagicIt seems to be bred in the bone, part of our genes Stories and Storytelling re
Storytelling Is Magic
AllAfrica.com / Posted yesterday
It seems to be bred in the bone, part of our genes Stories and Storytelling represent "an incredible lead forward for humankind" and has to placed at "the very heart of our humanity". "People think in terms of stories. They understand the world in... Read more

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